Databricks’ New Channel Marketing Lead: First Impressions, 2024 Plans for Partners, And Coffee Brewing Metaphors

First Impressions In January, data lakehouse pioneer Databricks hired OpenText and Cisco Systems channel marketing veteran…

Broadcom CEO Hock Tan: Focus On Upselling VMware’s ‘Largest 2,000’ Customers Proves ‘Very Successful’

Broadcom CEO Hock Tan expects his company’s VMware business to grow double-digits for the rest of…

Syncro Names Former Continuum Exec Michael George As CEO

Syncro has named former Continuum CEO Michael George to head its company and lead Syncro’s next…

Prosimo Launches AI Suite As ‘Buzzword’ Period Ends; Enterprise AI Adoption Ramps Up

Startup Prosimo has ripped the sheets off its new AI Suite For Multi-Cloud Networking, a set…

Sophos Launches Partner Care Team To Help MSPs With Operational Needs

Sophos has launched a Partner Care Support Team through its global partner program to aid in non-sales…

What’s The Future Of IT Distribution? These Five Execs Weigh In

In the IT industry, distributors continue to invest in capabilities, play a crucial role in facilitating…

Updated Nerdio Enterprise Partner Program Includes Deal Protection System

Nerdio, a vendor for Microsoft cloud technologies management software, has updated its Enterprise “Partnerd” Program with…

ActiveCampaign HQ to Launch at International Franchise Association Annual Convention

ActiveCampaign, the must-have platform for intelligent marketing automation, is launching ActiveCampaign HQ tomorrow at the International Franchise Association’s…

Cohesity To Acquire Veritas Unit, Forming $7B Data Security And Management Giant

Data security vendor Cohesity announced an agreement Thursday to acquire Veritas’ data protection business, which will…

Google’s AI Bard And Duet Become Gemini; $20 Per Month For Gemini Ultra

Google’s AI chatbot Bard and AI-powered collaborator Duet AI are being rebranded under Google’s Gemini umbrella, with a new tiered…