Tracking customer effort score improves satisfaction — why your CES matters from first touchpoint to last support ticket

Customer Effort Score (CES) has become a cornerstone for measuring friction across the customer journey. In…

Best real-time customer service tools for growing teams

Real-time support connects customers with help the moment they need it — no long waits or…

AI agents vs. chatbots: What's the difference?

If you’ve contacted a company looking for customer support recently, chances are you were prompted with…

Wiki vs. knowledge base – Exploring definitions, challenges, and benefits

When I worked at HubSpot Support, I frequently referenced our knowledge base for product documentation, troubleshooting…

Customer service software for enterprises: Best options that scale with growth

Customer service inside a large organization is rarely simple. Teams sit in different regions, while requests…

24 best contact us pages you'll want to copy [+ templates]

In the modern service landscape, customers must be able to contact teams when they need help…

How to create a survey in Excel, Word, Google, Facebook, & SurveyMonkey

If you want to learn how to build a survey, the most important thing to know…

Web-based customer service software that grows with your business

Seven in ten customers have walked away from a brand due to a poor customer service…

How to perfect the search function of your knowledge base

Your company’s knowledge base is the informational lifeblood of customer self-service and internal efficiency. You could…