Databricks is “doubling down” on working with its systems integrator partners, with co-founder and CEO Ali Ghodsi viewing services partners as an important part of the vendor’s go-to-market and widespread adoption of artificial intelligence tools.
Ghodsi spoke about the importance of systems integrators during a question-and-answer session at the San Francisco-based vendor’s Data+AI Summit.
“The AI revolution is not going to happen without the SIs,” Ghodsi said. “We both need to succeed together for Databricks to succeed.”
Databricks Data+AI Summit 2024
Databricks has more than 3,800 partners worldwide, according to the vendor.
Ghodsi said that the company is investing in more regional employees to help systems integrators in Asia, Europe and elsewhere. “We have to help them sell their services,” he said. “I’m connected to all the CEOs of the big GSIs [global systems integrators]. I meet them regularly. … Databricks would not be what it is without the GSIs and RSIs. And it’s going to be key to our success going forward as well.”
During the Databricks event, Ghodsi revealed new advancements in Databricks’ products and offered ways it seeks to set itself apart from the competition, particularly with data analytics rival Snowflake, which held its own conference in the same San Francisco conference center earlier in June.